Today, Facebook finally launched their Business Manager tool that’s been designed to allow marketers and agencies manage multiple campaigns simultaneously and efficiently.
The Business Manager tool will be a breath of fresh air to managers who have to constantly switch from one backend to the next in order to effectively run clients’ pages, as everything will now be in one, easy-to-navigate dashboard.
The new tool allows marketers to manage all their Facebook pages, apps, advertisement accounts, and give people access without sharing login details. With everything in one place, the set-up time for these projects will be greatly reduced, so we can focus on what’s important—our business.
Additionally, the Business Manager will allow both parties to securely share business assets, as well as assign “roles” such as moderator, administrator, etc. and add/remove people with increased control.
While it’s just being unveiled today, Facebook’s Business Manager appears to offer everything that marketers and social media managers have desired for quite some time.
We are hoping to get access to Facebook Business Manager in the next few days. Once we have full access to the new features we will be sure to do a comprehensive follow up that includes detailed screenshots and tutorials. If you would like specific features detailed please tweet us and let us know. What compnent are you most excited to see implemented?