This is a question that we hear often. As the most widely used CMS (content management system) in the world, WordPress has lowered the barrier to entry for many businesses and designers looking to launch a new website. But what about advanced SEO functionality? As a team of experienced developers, we—at Queen City Media—use WordPress […]
WordPress: Getting Started
Last Updated: June 15th 2015 So you’ve made the jump and installed WordPress? Awesome, now what comes next? I compiled some valuable first-step items that should help you get on your way. So roll up your sleeves and dig in, it’s WordPress time! View Guide in Presentation Format Security • Maintenance • SEO • Miscellaneous • Extras […]
A Hidden Gem in Keyword Research: Twitter Ads?
Creating content in 2015 has become an interesting battle. Throughout the past few years, it was good enough to make some simple blog posts, put it on your site, and gain an audience almost immediately. Now, content marketing is a whole new ballgame. One trend that we expect to see in 2015 is that Google […]
Design & Writing for Users: Keep it Simple
Conversion rate optimization (CRO) has been working it’s way into marketing chatter a lot recently. With constant changes to search algorithms and the competitive nature of PPC, we as marketers need to take things further. You put in the work — using clever marketing materials, ads and SEO strategy to attract visitors. Now it’s time […]
Special Reserve – Volume 1
Every day we find helpful, innovative articles. In many instances we end up posting them through our Twitter and Facebook accounts but sometimes 140 characters isn’t enough. We decided to create a bi-weekly series highlighting our favorite articles. In volume 1 we focus on content marketing and content creation. Click the buttons below for full article text. […]
What Is SEO?
According to wikipedia: Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or unpaid (“organic”) search results. As a general definition this is acceptable but, as the owner of a website or business, we must take things further. Search engine optimization, like all optimization, should be about user experience and […]