In order to meet the demands of current and prospective customers every brand or business should have a well designed, easy to navigate website. As a locally founded and managed web design company in Buffalo, NY we strive to provide personalized services to match our individual clients. Many national companies see your business as a number and use pre-built themes and templates. At Queen City Media, we approach each project as a personal relationship. The design elements that work for one company may not work for yours.
Elements of Proper Web Design – Buffalo, NY
Clear, Consistent Branding
A website is the face of your business online. With that in mind, any existing logo or branding materials should be used as influence for the overall website design. The Queen City Media design team will work with you to create an overall brand presence throughout your theme that maintains a consistent, effective appearance. It is our goal to help you rise about your competition in Buffalo, NY and even nationally.
Focus on Dynamic Content
Whether you need a new website or are looking for an upgrade it is important to focus on displaying good, dynamic content to web visitors. Gone are the days of a website existing purely as an “online business card”. Customers expect to be educated on products, services and industry expertise when visiting a website. We will help you design and implement areas to publish a blog, articles, news or product updates.
Responsive Web Design
The variety of devices used to browse the web is growing by the minute. Users are swapping between desktops, laptops, tablets and smartphones freely. With this change it is imperative that your new website is created or updated using responsive web design. Responsive websites display content differently depending on the screen size of the device used. Instead of displaying a different mobile site, the brand experience remains consistent across all devices.